Does the replacement glass back panel come with the apple logo?

Are you asking about the panel being sold here on iFixit? If so, the answer is in the title of the listing, "iPhone 13 Pro Max Aftermarket Blank Rear Glass Panel. So no, there isn't going to be a logo on it; it specifically says it's blank.

If you're new to this, I wouldn't recommend that particular one, as it is made to the original specifications, which means the hole sizes for the camera bezels are correct. The problem is, when the rear panel is manufactured, the glass is glued to the frame, and then the bezels are spot welded to the frame. So, as the listing states, you must remove the bezels first in order to fit the glass. That's a difficult process where you either have to chisel it off or destroy it with a dremel tool, and even if you get it off and can reuse it or find a replacement, you're then left with the problem of how to resecure it. Most of us don't have the little micro spot welder Apple uses, so you're going to have to go with some half-assed method like gluing it.

The usual solution to this is to buy an aftermarket glass that has the holes enlarged so they fit over the bezel. That leaves you a bigger gap than they originally had, but allows you to reassemble the phone without removing the bezels. I'd suggest some silicone sealant around the bezels when you put it together to help keep any liquids or contaminants out.

So I'd suggest you look around at places like Amazon, eBay or AliExpress and find yourself a rear cover you like. They generally do come with the Apple logo and you can pick whatever color you want. You'll also find lots of YouTube videos showing you how to do that replacement if you're not sure.

I don't work for iFixit, so if you want an official answer from them you'll need to write to the iFixit Store personnel by emailing them at support@ifixit.com.